Once again the age-old voucher code debate has reared its ugly head, and is showing no signs of going away. Which led me thinking of potential solutions that would help avoid content affiliates like myself losing out when the very consumers we’re written for, persuaded to part with their hard... 

Mini sites remain a popular approach among content and SEO affiliates. For those of you who have yet to play with them, a mini site generally consists, as the name suggests, of a relatively small number of pages focused on a specific theme and with a relevant domain name, strong on-page SEO and great... 

A significant part of breaking into a foreign market is local knowledge. As affiliates, we operate in our own local markets instinctively because we are part of the culture and society, but the requirements of other countries — what is acceptable and will sell — can vary hugely. Success... 

Everyone loves a bargain, there’s no denying it. Few of us can resist the lure of money off. Merchants recognise this and have been issuing voucher codes and offers in ever increasing numbers over the last few years. Affiliates, never slow to recognise an opportunity, have either added vouchers... 

Sometimes when you spend so much of your time living your life and conducting your business online it’s hard to associate the virtual world with the real world, and you can get to thinking that the necessities of everyday life don’t apply. Becoming self-employed is great, but whether you’re... 

I’ve been facing a mad rush against time the last few weeks/months – Knowing that Little Lammo would be making an appearance this summer, I wanted to make sure that everything is up to date. That meant rushing out a site that I had planned on soft-launching over the course of a year. So,... 

We’re always looking for ways to improve Easy Content Units – whether it’s just making affiliates lives easier or actually increasing clickthroughs and conversions to make a difference to the commissions flowing into affiliates pockets. One thing we looked at recently was the use of... 

I had a card through the door yesterday – a missed delivery from Royal Mail. Oh well, thought I.. yet another item of baby paraphernalia that Er Indoors has been buying online (usually without remembering to go through an affiliate link I may add.. grr) – So off I trundle to the delivery... 

Everyone (myself included) bangs on about the importance of good content and how content is the real driving force behind creating a successful affiliate site, but there is something else concerning many affiliates at the moment: design. The forums are alive with questions regarding the battle between... 

When the news of the recent attacks on Mumbai was not broken on a 24 hour news network but on Twitter, many sceptics started to sit up and take note of the power of this superficially simple social networking site. It has become such an internet institution in such a short space of time that a whole... 

Thanks largely to modern forms of communications, it is estimated that as many as one in eight of us work from home these days. Even for those who spend a proportion of their working week in an office based environment, it would seem that more and more employers have begun to accept that employees can... 

Over the last couple of years Google has being going around quietly photographing streets around the world to give people online the chance to see places they’ve never been in splendid 360 degree splendid panoramas. Most of us online types see this as a brilliant step forwards and recognise the... 

With the likes of Stephen Fry, Jonathan Ross and John Cleese being devoted fans, not to mention sports stars such as Andy Murray, Lance Armstrong and Michael Phelps, it probably comes as no surprise that more and more people are tuning in to Twitter to see what all the fuss is about. Hell, if you look... 

I was surprised to receive a call last Friday from Claire @ Existem letting me know that Lammo had been shortlisted for the A4uawards Blog of the Year Award. I’d not made the shortlist in the previous two years, and wasn’t expecting to this year either. So it’s a case of “third... 

As is often the case in the world of affiliate marketing and web site ownership in general, there are many considerations to take on board when you first build your site, and presentation is often pretty high up on the list. As part of the presentation of your site you’ll also need to be thinking...