Pipex: It’s off with the Hoff

pipex hoff-meister David Hasselhoff I received an email from buy.at on Friday Evening (why networks still send stuff out when they know all the affiliates are in the pub is beyond me.. unless of course they want to “bury” some news…) Anyway, back to the email… It would appear... 

a4uexpo – what I’m looking forward to

A4uexpo is just three short weeks away, so it’s time to start making the arrangements for travel, hotel etc. And also worth sitting down and making plans for the event itself – Who do you want to talk to, what stands are the must-attends, what sessions will pay for your entire time in London... 

a4uawards: Who I voted for and why

The nominations are in for the very first a4uawards, to be held as part of a4uexpo later this month. You can’t have failed to notice, as every nominee is currently begging for votes in emails, msn, signatures, forums etc. In order to avoid all that, I decided to get my votes in nice and early... 

Making money just got easier

Easycoreg.com – Coreg, made easy. I’m proud to announce the launch of the latest addition to the Big Idea Media portfolio – easycoreg.com. It’s something that’s been “in development” for a couple of years now – we initially designed the system in 2005... 

Next: More spin than a washing machine

washing machine I received the following email yesterday, regarding the Next Affiliate program on Affiliate Window: Dear John, The Next.co.uk transactional affiliate programme is a great success and the EPC remains higher than many of our key competitors, despite their higher commission rates! To... 

Breaking news: Affiliates are not taps.

Having turned 30 yesterday, many have expected me to suddenly turn into Victor Meldrew, and true to form, I’ve already had my first “I don’t believe it!” moment. And surprise, surprise – it’s one of the “me-too!” Direct Track networks that has prompted... 

Santa hats off to Prezzybox

Buy Santa hats at Silly Jokes Every year for the last couple of years, there’s been one merchant who has surpassed all others in ensuring that affiliates are given all the tools they need to promote them at Christmas. That merchant is Prezzybox, and this year is no exception – they’ve... 

Becoming a successful Affiliate is like eating an Elephant

Approximately 17.4 times per day, the following question is asked on an affiliate forum somewhere in the world: “How do I become a super-affiliate?” First of all, I’m going to change the question – Most people asking this question do not really want to become a mythical “super-affiliate”,... 

Vegas, Fighter Planes and NASCAR

buy a gift vegas incentive Dear Jim, Please could you fix it for me to go to Las Vegas, fly a fighter plane over the Mojave Desert and then drive a NASCAR? Yours, John Lamerton, Aged 29 and 51/52ths Assuming Sir Jimmy isn’t able to do all that, it looks like I’m going to have to... 

Dealdotcom launches with membership based CMS

Tools are the lifeblood of any internet Marketing business, and a new site has launched today that enables everyone to get well and truly tooled up. Dealdotcom promises to sell great stuff like Blogging software, SEO tips, Web Design, Widgets, Traffic methods etc. What will make them unique, however... 

A tale of two networks

Affiliates have a greater choice of networks to work with than ever before, and it’s therefore crucially important that networks pull out all the stops to maintain some form of Affiliate loyalty. New affiliates may not be aware of how different networks work, so I thought it would be useful to... 

Overture search suggestion tool broken

The most useful tool for any affiliate marketer, The Overture Search Term Suggestion Tool, appears to have been broken since the early evening of yesterday, and is currently displaying no suggestions whatsoever for any terms at all. The tool is used by many thousands of marketeers worldwide, and is... 

Affiliate Incentives that don’t work (and some that do!)

Incentivising your affiliates effectively has got to be one of the hardest things for an Affiliate Manager to do. The purpose of any affiliate incentive should be nice and simple, so for those Affiliate Managers who seem incapable of working it out, the aim of any incentive should be: To entice affiliates... 

a4uawards – Last chance to nominate

Just a quick heads-up to remind you that nominations for the first a4uawards close tonight, so if you’re been putting it off, today is your last chance to influence who wins at a4uexpo in October. Don’t sit there saying “Why wasn’t so-and-so nominated?” if you haven’t... 

Giving up the Day Job

6th September will always be an Important day for me, for it was six years ago today, 6th September 2001 that I handed my notice in at the last “proper” job I will ever have, and decided to concentrate on being a full-time affiliate. Many part-time affiliates consider taking the plunge and... 

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