There are very few things that get the backs up of some of my clients than when I suggest placing an outbound link on their website. In most cases, if they do give in, the link should be on a links page, preferably one their visitors can’t find. “Can the link to the page please be made in the...
Search Engine Optimisation (SEO) is the process of constructing a website that is technically suitable for indexing by search engines – Google, Yahoo, etc. in a way which maximises its rankings in the search engine results pages (SERPs) for your target search terms or keywords — thus driving...
Search engine algorithms are highly complex mathematical formulae – the details of which are not, unfortunately, in the public domain – which govern the performance of individual search engines, such as Google, Yahoo and MSN. All the available, practical, evidence, however, suggests that...
New Look Blog – Yup, I’ve jumped on that bandwagon and decided that the New Year is the perfect time for a new look theme. We’re still tweaking things behind the scenes, so please do shout if you spot anything that isn’t as it should be! I do like the web 2.0 feel of it, and it’s...
Cashback Sites to kill Affiliate Marketing? More - I don’t believe that cashback sites will spell the end of Affiliate Marketing, after all Spyware, crap merchants, dodgy affiliates, brand bidders and general apathy have collectively failed to do so. But they certainly will have a major impact...


