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Social Media for Newbies

social media marketing

Social Media Optimisation (SMO) has, over the last couple of years, become a significant discipline in its own right and we will be covering the subject in ever greater depth here at Lammo over the coming weeks and months. In simple terms, Social Media sites are, as the name suggests, sites that are designed to house and encourage interaction between users and the creation of one or more communities with a common theme or purpose.

Whilst many social media sites started life with non-commercial aspirations, the power of the approach has steadily attracted individuals and firms with commercial objectives. It has become a form of relationship marketing but of course entirely online, where website owners can interact and increase traffic to their sites. Social…

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Market Ace is the collective name for the brains behind the affiliate programs of such gaming institutions as Jackpot Joy, Sun Bingo, News of the World Bingo and now botemania.

There's up to 40% residual (i.e. lifetime!) commission payable through Market Ace, and a whole raft of banners, buttons and creative. Click here to join Market Ace today and start earning right away!


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How Tweet it is…

twitter affiliate

When the news of the recent attacks on Mumbai was not broken on a 24 hour news network but on Twitter, many sceptics started to sit up and take note of the power of this superficially simple social networking site. It has become such an internet institution in such a short space of time that a whole new dictionary of terms relating to its use could be and indeed has been written - essentially prefixing everything with “tw”. Twitter has even been used by media outlets to harvest information from the public when they want to get opinions on worldly happenings. This has made journalists jobs even easier, but on the flip side allows more unfiltered public opinion to clog the airwaves. But that’s a topic for…

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click here
DGM are one of the cornerstones of Affiliate Marketing - Under their original name UK Affiliates, they were one of the very first networks I joined back in 2000, and they're still going strong today.

With some top name merchants, and some excellent support staff (the cheques in the post guys!), there's bound to be plenty of DGM merchants to consider for your sites. Click here to find some today.


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My podcast with Fraser is now live

How to avoid becoming a hermit

Hey, he's a super affiliate!Thanks largely to modern forms of communications, it is estimated that as many as one in eight of us work from home these days. Even for those who spend a proportion of their working week in an office based environment, it would seem that more and more employers have begun to accept that employees can be just as productive in their home environments and there are a number of financial benefits too such as reductions in travel expenses. Affiliate marketing is one occupation that can largely be performed in a home environment and with the number of affiliate programmes increasing all the time, together with ever greater acceptance of affiliate marketing as a legitimate channel, the number of home workers looks set to…

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Link Building and Content Writing
I've been using the same company to outsource my link building and content writing for over 3 years now, and would happily recommend them to anyone.

Drop me a line through this page, and I'll get Simon who runs things over there to get in touch with you with a free no-obligation quote to see what they can do for you.


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How much should you pay for content?

website content writingI’ve outsourced a lot of my content writing for a couple of years now, having used a number of different providers, and seen a lot of variation, both in price, and in quality - and the two are invariably linked!

I’ve now settled into using the same company, who I know I can trust to produce excellent quality content at a reasonable price (though if you’re reading this guys - a discount for the plug would be much appreciated!). I thought it would be a good idea to look at the many different types of content providers that I have tried.

Before we dig into content providers in greater depth, it is worth highlighting the fact that there are an increasing number of “low cost”…

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How Google Street View can increase affiliate sales

google street view

Over the last couple of years Google has being going around quietly photographing streets around the world to give people online the chance to see places they’ve never been in splendid 360 degree splendid panoramas. Most of us online types see this as a brilliant step forwards and recognise the convenience and the amount of time you can waste on Google Street View just looking for exotic places or seeing if you can find your childhood house. There are others who aren’t so enamoured with this new technology and are prepared to line the streets of their villages in order to stop Google’s photo cars getting in. Though the big brother theory may be a worrying one, I’m not sure there’s anything sinister…

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PLEASE NOTE: Lammo is supported entirely by the kind donations of its loyal sponsors - Please help keep this blog running by supporting them:


Market Ace is the collective name for the brains behind the affiliate programs of such gaming institutions as Jackpot Joy, Sun Bingo, News of the World Bingo and now botemania.

There's up to 40% residual (i.e. lifetime!) commission payable through Market Ace, and a whole raft of banners, buttons and creative. Click here to join Market Ace today and start earning right away!


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Find me a Radio Station!

I can’t work without music during the day, and normally listen to the radio as I like the randomness of tunes, finding new artists and music and a bit of banter/comedy/news (otherwise I’d just whack on some playlists from my downloaded music or Napster). However I’m having trouble finding a radio station that I can stick with for more than a week. Here’s my problems:

Radio 1: Too much dance music and crappy pop.

Radio 2: Michael Buble and Celine Dion. Need I say more?

Radios 3 and 4:Err, no.

5 Live: No music!

6music: George Lamb is a knob. music ok, but a bit too random

Local Radio: Please, no - listening to local radio is a fate worse than death. Some “Smashie and Nicey” type DJ who thinks they’re hilarious introducing the latest xfactor…

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Welcome to my Blog!
About this Blog
Facebook is the work of the devil